Originally the reigning textile signifier of alternative, transgressive «outsider» identities, denim became the emblem of a vastly democratized wardrobe.
In a crowded market, capturing your customer’s attention can be hard. Here are a few case studies of successful marketing campaigns and why they worked.
In the midst of our post-pandemic renaissance, the return of couture signals a new generation of luxury clientele and an unexpected shift in fashion consumption.
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